Page 6 - CSA Speaker Bulletin January 2017 | CSA Celebrity Speakers
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    The Democratization
          of Community

Duncan Wardle is the former        The Democratization of                    direct say about the world in which
Vice President of Innovation                Community - one of the trends    they live.
and Creativity for the Walt                 that I anticipate will only
Disney Company. He leverages       continue to accelerate in 2017 is         It is my belief that companies that
a unique design thinking process   the furthering desire for individuals,    embrace this global community
to increase the capacity for       communities, companies and now            of creative thought partners and
innovative and creative thinking,  governments to both co-collaborate        Makers who are willing to participate
capturing unlikely connections     and co-create. Recent successes such      in solving big challenges, will be the
that deliver unique insights,      as AirBnB, now the largest hotel chain    most successful, but it will require
sparking revolutionary new         in the world and Uber, the largest        giving up some level of control and
ideas.                             taxi fleet; are only just the tip of the  that is still an issue for many. I also
                                   iceberg. People are now crowd funding     believe that the most successful
                                   honeymoons and personal start-            projects will be those that embrace
                                   ups, launching new businesses by          rapid prototyping, learning and
                                   leveraging online global communities      iteration. Those that continue to
                                   such as Kickstarter.                      want to get it 100% right before the
                                                                             launch of a new product or service
                                   This trend is being further enhanced      are going to get left behind and we
                                   by the growing community of               will see many storied brands, ones
                                   Makers, who are themselves being          that we once considered unassailable,
                                   further empowered by emerging new         fall by the wayside in this new global
                                   technology such as 3D printing. A         community of collaborative Makers. n
                                   really great example of the growth
                                   of the co-collaboration world was
                                   the Market Street project in San
                                   Francisco, where local residents
                                   partnered with architects, designers
                                   and local government to transform
                                   one of San Francisco's least desirable
                                   streets into one of the most engaging,
                                   immersive environments in the city.
                                   The rapid prototyping Festival gave
                                   people the opportunity to come
                                   together and design spaces that would
                                   enhance their urban environment, that
                                   were then selected by a community
                                   panel, allowing citizens to have a

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